OUR STORY

"Not just swimwear, your everywhere-wear."

ZURI SOLEIL is a passion-driven swim and resort wear brand founded by Alyssa Richardson in 2024. The Atlanta-based brand was created for fashion forward women, offering swimwear that instills confidence and empowers them to be limitless from sunrise to sunset, transcending time and locations.

Each swimsuit is meticulously designed to enhance feminine beauty,  combining comfort with style. Zuri Soleil translates to "beautiful sun," emphasizing that anything is possible under the sun when wearing our designs. As a premier swimwear brand in women's luxury swim and resort wear,  we are dedicated to building a community that appreciates premium quality swimwear that is not only fashionable and fun but also timeless while staying true to our commitment to transcend.